Video content is a fantastic tool for promoting a business. It’s a visual form of content that works well online, and especially with social media marketing. Videos don’t have to be very long to be interesting, and they don’t have to have a high production value either. The most important thing is that you get the attention of your audience, and you direct them to take the next step after watching your video. If you want to make videos to promote a product, there are some things to remember to make them captivating. Here are some key things to do when you plan and create a video.
There’s a video circulating around the internet from a Michael Buble concert. During the concert, a woman approached the stage to talk to Michael Buble.
Because of the conversation, a very awesome thing took place. Watch the video below and then keep reading to see what Michael Buble taught me about leadership.
Alright, you’ve now seen what Michael Buble did during one of his concerts. That’s pretty awesome and I know there’s leadership lessons we can take away from this episode.
Here’s what I learned from this concert footage:
Don’t be afraid to approach the superstars: Michael Buble is a huge name in the music industry. Many people would be afraid to approach and engage him in conversation. Especially during a concert.
This mother wasn’t and she did what others wouldn’t do.
Jet West Airlines knows how to wow their customers. This video is a great example of one of their efforts.
Can you wow your customers in a similar way?
I’m excited for my good friend Dan Black. Today marks the release of his new book The Leadership Mandate.
Last week I had the great opportunity to sit down and chat with Dan via Google Hangouts. Check out the interview below.
During the Google Chat, we discussed:
What caused us to take a path towards personal development
How mentors/coaches have impacted our lives
I hope this gets you excited for his book. I’ve personally read it and believe it’s a call all leaders need to answer.
During the first week of the book launch, September 30th through October 7th, Dan pulled together 6 great resources that will help you as you journey to be the leader you were meant to be.
When you order your book during this time, you’ll receive:
The Big Blog Push eBook