Public relations professionals play a pivotal role in shaping brand perception in our interconnected and fast-moving world, especially during times of crisis. Tasked with leading their respective organizations through challenges that threaten reputation, trust, and ultimate business success, PR professionals serve as invaluable assets during turbulent waters or times of change that threaten brand success.

In 2020, experts estimated the PR market at approximately $88 billion; by 2025 it could surpass a value of $129 billion and cement its place in business success.

Photo by Kane Reinholdtsen on Unsplash

This article investigates effective public relations strategies during crises, outlining key approaches that professionals use to maintain brand integrity and come out unscathed from challenging circumstances.  Read more...

Have you felt the call to ministry leadership, but didn’t know where to start? Maybe you’ve served faithfully in your local church for years but lacked the formal training to take on greater responsibility. Or perhaps you hoped to attend a traditional seminary but couldn’t figure out how to balance that with your other commitments and responsibilities.

You’re not alone. Plenty of prospective students have found themselves in similar predicaments, unsure of how to move forward in pursuing their passion for ministry.

Photo by Jeff McLain on Unsplash

But here’s the exciting part – high-quality seminary training is more accessible today than ever before thanks to the growth of reputable online programs. These innovative programs are equipping the next generation of faith leaders with the spiritual and practical tools they need, a cohesive Christian worldview, and all without requiring them to put their lives on hold.  Read more...

CEOs work on borrowed time, making allocating hours for continuous learning difficult. In a study of 60,000 working hours of 27 CEOS, Harvard researchers found that they work for 62 hours a week on average. That said, no leader is born with all the knowledge needed to be better at what they do. According to FinDec CEO Michael Lee, the finest leaders constantly pursue development and absorb new ideas despite their hectic schedules — which is why the most successful leaders are avid readers. And because of their digital nature, ebooks and audiobooks make the perfect companion for perpetually busy leaders wherever they go. Here are a few ways they encourage leaders’ growth:  Read more...

Crafting educational applications transcends mere technological innovation; it opens doors to universal knowledge access, catering to individuals across all spectrums of physical and cognitive capabilities. By embedding inclusivity at the core of digital tool creation, we not only expand the learning realms for individuals with disabilities but also refine the educational journey for every user. 

With the educational app sector experiencing significant growth, generating $7 billion in revenue in 2022, and expected to grow at a compound annual growth rate of 8.9% from 2023 to 2030, the emphasis on developing educational apps that cater to the diverse needs of all learners is more crucial than ever. As education increasingly intertwines with digital solutions, the importance of tailoring educational apps to meet the varied demands of all learners is paramount. The essence of inclusivity within digital education spaces goes beyond ethical considerations—it is an imperative in our globally connected society.   Read more...