Have You Really Invested in Kony 2012?

By now you have probably heard about Kony 2012.

It is a movement started by Invisible Children to capture the leader of the LRA, Joseph Kony.

Kony has, for years, been part of the kidnapping and turning young boys into killers. It is a sad story that Invisible Children has brought to light through the Kony 2012 video.

The video has become a YouTube sensation. Over 40 million views. You or your friends have probably shared it on YouTube.

If you have not yet seen the video, you may do so below.

Only one who devotes himself to a cause with his whole strength and soul can be a true master. For this reason mastery demands all of a person.
— Albert Einstein

Social Media makes it easy to feel like you have invested in a cause.