Business marketing strategies are getting more creative by the day. And this is due to a cut-throat competition that urges marketers to put their thinking hats on when it comes to advertising. But ever since, there is one marketing element that hasn’t changed over the years: Graphic design.
And with so many graphic design services, businesses fall prey to companies that can’t deliver, losing money down the road. However, one company promises “fast, simple, and affordable” graphic design, and that is Penji.
In this comprehensive review, we’re going to weigh the differences between Penji (yes, this is an affiliate link but it doesn’t cost you a thing. In fact, use code JML15 and receive 15% off your first month!) and its competitors. And why Penji is one of the rising graphic design stars with clients all over the United States today.
How It All Started
Penji was built by entrepreneurs for entrepreneurs. The co-founders, Khai Tran and Johnathan Grzybowski, knew the struggles of small businesses. Although most small businesses would want to blossom into a huge company, the struggle lies in the marketing budget. And this is how both founders started Penji.
Their passion for helping startups and small businesses is reflected in Penji’s brand values and principles. Since launching the business in October 2017, Penji has helped small companies and nonprofits that are also helping others. Penji’s zeal for catering to those who need affordable graphic design has never wavered.
Real business leaders never forget where they came from, and that’s why Penji donates 10 percent of their profits to organizations helping others. Plus, they also offer their full service to nonprofits at $1 per month.
Penji centers around five values that are the reasons for their success:
- To put their customers first above all else
- To give back generously to their community
- To be the most reliable graphic design service
- To work in transparency and honesty
- To ensure quality all the time
Since Penji’s inception, the company has grown to become one of the most trusted graphic design services. Notable brands such as Pepboys, Reebok, 1800-Flowers, AWeber, and Lyft have entrusted their graphic design needs to Penji.
Moreover, this graphic design star from Camden, NJ, was ranked 1006th in the Inc. 5000 list in 2019. This is proof of how their promise of quality, efficient, and affordable graphic design remains true today.
How Penji Works
Penji’s unique business structure is what makes them different over other graphic design services. Freelance graphic designers sometimes charge clients by the hour or per project. Additionally, agencies charge clients hefty fees as well.
But since Penji is an on-demand graphic design service, it works like a subscription-based system. Clients would have to subscribe to their chosen plan and pay a fixed monthly rate in exchange for unlimited graphic designs.
Subscribing to Penji means you’ll get access to their seamless design platform. You can request designs on this platform, ask for revisions, download files, and even submit feedback. Here is a step-by-step guide on how to use Penji’s platform:
1. Create a project
Log into your dashboard and click on “Create new project.” Choose from the list of design categories. Here are the different types of design projects you can get from Penji:
- Ad designs
- Book, ebook, and magazine covers
- Custom illustrations
- Character and mascot
- Email templates
- Presentation and pitch deck
- Email graphics
- Clothing and apparel
- Custom merch
- Tradeshow banners
- Promotional items
- Social media posts
- YouTube thumbnail
- Social media banners
- Website design
- App design
- Hero images
- Blog graphics
- Podcast covers and more!
If your project isn’t on the list, you can click the “Create a custom project” button. Then fill in the description form with all the design details. You will be assigned to the best designer.
2. Review the design
Wait for the first draft after 24 hours. Complicated designs will take up to 48 hours. Penji’s platform is built with the user experience in mind.
They have a point-and-click feature if you want to ask for revisions. All you have to do is click on the part which you want to be changed. Then type in the revisions on the comment box. Click on submit, and the designer will work on it right away.
Check out the cool logos Penji helped me design. One is for my Reel Leadership articles and the other is a logo for my running website.
They’re great, aren’t they? Let me know what you think about these! And, if you like what you see, sign up for a plan at Penji and save 15% using the Penji coupon code JML15
3. Download the design
Once you’re happy with the design, click on the “Download” button. It will automatically save on your computer. Penji gives all rights and licenses for all designs created and this benefit prevents copyright issues.
Another upper hand of using Penji’s platform is an easy inventory. All your projects will be stored in the system for 90 days. You will have the option to group similar projects for monitoring.
Penji has three different plans which are affordable for startups, small businesses, and agencies.
The Pro plan is $399 a month. The inclusions are unlimited design projects and revisions, unlimited brands, and clients can add up to two team members.
The Team plan is $499 a month. You can get all the Pro plan features plus custom illustrations, infographics, web, and app designs. You can also add up to five of your design team members to monitor your projects as well.
The Agency plan is $899 a month, with all the features in the Team plan included. The only difference is you can add up to 10 marketing and design team members to monitor and comment on the projects. Plus, you’ll also get two designers on each project.
Why Subscribe to Penji?
You can rely on Penji’s promise of quality, quick, and affordable graphic design. Other than quality output, here are some reasons why Penji is one of the best choices for your marketing graphics:
Penji ensures they hire only the top graphic designers in the industry. In fact, they have the top two percent of graphic designers on board. This means companies can rest assured they will have quality designs and versatile design skills as well.
Most companies run on a tight schedule, and Penji promises a fast turnaround, which is 24 to 48 hours. This prevents delays in a business’ marketing strategies.
Since Penji works on a subscription-based model, clients don’t have to worry about additional fees or any billing surprises.
With Penji, communication is a top priority. One of their values centers on customer satisfaction. And they believe that communication is key to better working relationships. Unlike freelance graphic designers, Penji’s designers ensure prompt and honest communication at all times.
The primary reason why companies would want to subscribe to Penji is the affordable rates. Their plans are well-suited for any business level.
If brands want to reach success, marketing graphics should be a necessity as well as an asset. And by producing compelling marketing graphics, brands will gain authority in their niche. Penji is the solution if brands want fast, high-quality, and affordable graphic designs. Sign up today using the promo code JML15 and save 15% on your Penji account.