Clarify The What And The Why

There’s many roles a leader must play. These roles can be dizzying.

Leaders must support their team. Leaders must bring unity to the organization. Leaders must cast a clear vision.

Your vision is all about the what.

It’s telling where you’re going. How you’re going to get there. And how you know you’ve arrived.

But how clear have you been in sharing the vision?

Get Clear On The What

You’ll see organizations through up a company vision. Usually, this vision is very generic.

You might see vision statements such as:

Help customers get their work done

To build high quality products people love

We will share the Gospel with all we meet

Those vision statements don’t do anything for me. They are blah. They are far too broad. They fail to speak to you.